Day Two

We were given the task of creating a product for the Tate. During the lesson we focused on who we were selling this product to. We had to come up with a single person and flesh them out. In an experiential learning cycle, this would be the abstract conceptualisation part.

Our group came up with a 30 something mom who is looking to get something for her young son. She wants the product to be both fun and educational. I think we could have fleshed out our character a bit more during the lesson. This would have given us a better understanding of what she would want to buy.

Then we had the other groups suggest things that already existed that might be suitable, and they came up with things such as pictionary and scrabble. This gave us some ideas for products that we could come up with.